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About Us
The growing demand for consumer electronics is a worldwide phenomenon that shows no sign of slowing down. However, this growth is mirrored by a need to dispose of this equipment when it reaches the end of its useful life. Some countries are better able to deal with this discarded equipment and to minimize the potentially harmful environmental impacts, through legislation and regulation. Currently, Saudi Arabia recognizes this and is party to the Basel Convention to control illegal and uncontrolled movements of wastes internationally to reduce bad practices and impact on the environment.
Tadweer, Saker Al Jazirah and Rotoub recognized this need in the market and in 2012 formed the Joint Venture, Holoul Electronic Recycling Treatment Company. Holoul will meet this need for Saudi Arabia and the MENA region. The products from the processes will be returned into the marketplace in an environmentally sustainable way. Holoul is strategically located to service the Kingdom of Saudi Arabia with a presence in major cities and is the first of its kind in the Kingdom, providing an environmentally sustainable solution for the ever growing problem of Waste Electrical & Electronic Equipment (WEEE).
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Vision and Mission
Vision
To be the premier E-Waste recycling company in Saudi Arabia and the MENA region.
To play a key role in the socio-economic transformation of E-Waste management through our best practices and providing environmentally sustainable solutions.
Mission
To provide economic development opportunities through the reuse of recovered materials from E-Waste.
We are committed to continually innovating and improving our business and processes professionally, ethically and safely to satisfy our customers and shareholders. We pride ourselves in operating to international standards using the latest technology and best practices, whilst ensuring secure data destruction in a safe and environmentally sustainable way.
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Value Proposition
In a vertically integrated environment, Holoul applies state of the art recycling technology managed by a team of industry specific experts. The state of the art equipment operated by the trained staff will ensure that the products and materials produced maximize value and minimize waste, saving natural resources.
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What Differentiates Holoul
- Using best available technology & practices
- Custom-built automatic plant
- Ability to track, report and audit materials throughout the recycling process
- Support and commitment of its shareholders
- Strong management team including WEEE industry experts with more than 15 years’ experience
- Our Secure Mobile Data Destruction service is unique to the Kingdom
- Scale of operations
- Commitment to quality and international standards, ISO 14001, OHSAS 18001, and R2: 2013
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Innovation
Holoul prides itself as the Middle East industry leader in state of the art technological advancements within E-Waste recycling. Holoul is dedicated to advancing these technologies in each of its facilities across Saudi Arabia.
Holoul has an innovation strategy that is aligned with not only its core mission and values, but also with future technology, supplier and manufacturing strategies. Holoul intends to maintain a sustainable advantage by providing education and training systems designed to equip its staff with the foundations to learn and develop the broad range of skills needed for innovation in all of its forms with the flexibility to upgrade skills and adapt to market conditions.
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Transparency
Holoul tracks all E-Waste entering its facilities through a tracking system capable of locating E-Waste at all stages, from receiving reports, to reconciliation reports, to downstream vendors. This assures that all E-Waste received by Holoul is 100% recycled and traceable.
Certificates of Recycling & Recovery or Data Destruction can be issued on all E-Waste recycled by Holoul. These certificates validate to clients that their E-Waste, having been received by Holoul is being recycled ethically and in an environmentally sustainable way.
For our Mobile Data Destruction service video verification of the data containing media destruction is offered to clients along with certification. This provides additional assurance to clients that their confidential or proprietary information has been 100% destroyed.
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Our Commitment to the Environment
In recent years there has been increasing concern about the growing volume of end-of-life electronics globally and the fact that much of it is consigned to landfill without any attempt being made to recycle the materials it contains.
Holoul will meet this challenge in its commitment to the protection of the environment by integrating environmental compliance into every aspect of our business.
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Values
WE BELIEVE in being truly green – We are always striving to be as environmentally conscious as possible. We vigilantly seek new solutions and the most innovative ways to reclaim our resources.
WE BELIEVE that today’s companies must embrace a triple bottom line. There is no room for a modern business to be anything but socially and environmentally responsible. This new generation of business knows that there is a value in social good that is comparable to monetary value, and is equipped to tackle large problems with efficiency and professionalism.